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Starting an Ecommerce Business Certification

£40.00 £19.00

Starting an E-commerce Business Certification. 3 hour course to getting your started with your business.

Every business entrepreneur needs to market his or her products online and engage with prospective customers in order to help the brand establish visibility and generate revenue. However, this process involves in-depth knowledge of Google AdWords, Facebook and other e-commerce websites to promote your products and business.

Affiliate marketing is another way to promote your business by allowing others to resell your products and services and offering them rewards (monetary or otherwise).

Course duration is 3 hours with 42 modules to complete from overall strategy to how to recruit affiliates.

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Categories: Business & Marketing, Courses, Hobbies & Crafts Tag: starting a new business
  • Description

Description

Starting an E-commerce Business Certification

In today’s world of business, it’s an absolute given that if you’re not online with your product or service, you’re going to lose out on customers and revenue. Every business entrepreneur needs to market his or her products online and engage with prospective customers in order to help the brand establish visibility and generate revenue. However, this process involves in-depth knowledge of Google AdWords, Facebook and other e-commerce websites to promote your products and business.

Affiliate marketing is another way to promote your business by allowing others to resell your products and services and offering them rewards (monetary or otherwise).

What’s Covered in the Course?

The video course on e-commerce covers the following useful topics:

  • How to identify potential bloggers and influencers who can help promote your product and how to recruit them for your purpose
  • How to create your affiliate offer and include successful case studies to attract more affiliates
  • How to give away free e-books as part of your marketing strategy with a careful eye on copyright issues
  • Tips on how to use email marketing and autoresponders to engage prospective customers
  • Using online tools to retarget audience and identify customers who are interested in your product
  • How to use keywords, descriptions and product feeds to create effective marketing campaigns using Google AdWords and Facebook
  • How to use different features of Google AdWords and manage large product feeds
  • How to connect Google AdWords to your account and finalise the ads that will run on your website

This video course offers the following benefits

Studying the course on e-commerce can help you in the following important ways:

  • You can identify, attract and recruit the most suitable influencers and bloggers for your target audience
  • You learn how to use email marketing tools to create automatic sequences of emails and thereby start an effective marketing campaign into motion
  • By gaining insights into Google AdWords and Facebook marketing tools, you can give your business an extra edge over the competition

The course is broken down into 42 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as they feel necessary on each module.

Course duration: 3 hours

Course Modules :

  1. Overall Strategy
  2. Types of eCommerce
  3. SEO for eCommerce
  4. SEO with long-tail keywords
  5. Voice Search
  6. Creating Accounts & products on Amazon
  7. Jungle Scout
  8. Principles of Reviews
  9. Amazon Reviews
  10. Get reviews from within books
  11. Tips for getting reviews from shipped products
  12. Getting review from product listing pages
  13. Contacting reviewers
  14. Responding to Reviewers
  15. Reviews of Freelancing sites
  16. How to close freelancing jobs
  17. Reviews on mobile apps
  18. Yelp & Google Reviews
  19. The difference between adwords & merchant centre
  20. The differences between google shopping & google adwords
  21. Website Verification
  22. Creating a Merchant account
  23. Creating a product feed
  24. Filling out your product feed 2 parts
  25. Setting keywords in your Title
  26. Optimising the description field
  27. Connecting Adwords to your google merchant account
  28. Running Ads
  29. Dealing with a large product feed
  30. Google Ad’s retargeting
  31. How to install facebook pixel
  32. Lookalike audience
  33. Finalising your retargeting Ads
  34. Email Marketing
  35. Email Marketing providers
  36. Creating your email marketing list
  37. Creating an autoresponder
  38. Autoresponder settings
  39. Email popups
  40. How to recruit affiliates
  41. Recruit affiliates from aggregator sites

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